The UK’s comms watchdog has put forward four methods of checking netizens aren’t kids – dubbed highly effective age assurance (HEAA) – as it prepares for the proposed under-16 social media ban. The regulator says some adults may not need to prove their over-16-ness to social media platforms that will make inferences about their age based on previous activity, but confirmed that “many” are likely to have to undergo the same verification process. Big Brother Watch’s (BBW) Director Silkie Carlo said: “This plan for a government ‘social media ban’ is a national ID system by the back door. Both the government and Ofcom have admitted that children will get around the ban, which means the real effect will be normalizing adults and children alike to handing over their passports just to get online.” Ofcom says four methods remain from the seven it initially outlined when the Online Safety Act (OSA) came into force last year. The seven were capable of verifying whether a subject was 18 years old, but there are fewer viable options for determining the age of 16-year-olds, it said today. The methods put forward include: Photo-ID matching: Checking information displayed on identity documents and analyzing the photo against a live image of the subject taken during the verification process Banking checks: An estimated 90 percent of 16-17-year-olds in the UK have a bank account, which they would have provided their identity documents to open. The information processed by the bank can be used to verify whether someone is aged 16 or older Digital ID services: An interesting entry, given how quickly these were circumvented once the OSA age-checking requirements came into force. These third-party services analyze a person’s photo once, and if it matches the age they claim to be, let them verify their age across other services Facial age estimation: A method that even Ofcom admitted isn’t quite reliable enough to be used on its own. The regulator said that online services can use technologies to analyze a subject’s facial features to determine their age. The same technologies also have a margin of error of a few years, so online services may wish to use a second method of HEAA to verify the results of this check. The three reserved for those aged 18 and above include credit card checks (only adults can have a credit card), mobile network checks (MNOs require proof of adulthood to remove content blocks), and email checks – using a subject’s email address to make educated guesses about their age based on the other types of services with which it is registered. Ofcom acknowledged that not every 16-year-old will have a form of photo ID, which is required for all four of its HEAA methods, so they will need to acquire one in order to access online services. It estimates that around 94 percent of 16-17-year-olds in the UK have a form of photo ID, such as a passport, driving licence, or an ID card certified by the Proof of Age Standards Scheme, and that around 150,000 have neither. BBW’s Carlo added: “Hundreds of thousands of people without ID, who tend to be poorer people, and many more who don’t want to risk handing their passports over to foreign tech companies will be locked out of huge parts of the internet. “The plan will kill anonymity online, whilst the UK’s culture of speech policing is reaching a crisis point. The policy is painfully misguided, an Orwellian assault on free speech and privacy, and will make children no safer at all.” ‘Circumvention inevitable’ Ofcom admitted that “the risk of circumvention cannot be entirely eliminated,” as some children will find ways to bypass these age checks, no matter how fully they are implemented. It cited Australia sporadically in its announcement, a country that introduced an under-16 social media ban in December 2025, but has struggled with a large proportion of children devising ways to circumvent these checks. Ofcom said the UK government intends to adopt, but learn lessons from, Australia’s rollout, committing to implementing more robust measures that promote the ban’s aims. It said it has identified some mitigations that could be taken to counter circumvention, such as making it easier for users to report suspected underage social media users, and “using age inference models.” The regulator said it will closely monitor circumvention for the first 12 months after the ban is enforced to understand possible methods to prevent children from finding ways around the age checks. In May, nearly a year after the OSA’s age verification requirements kicked in, researchers found that the existing age checks proved largely ineffective at keeping under-18s away from adult content online. Some reported beating age checks with just a drawn-on moustache. England’s Children’s Commissioner, Dame Rachel de Souza, said recently that the OSA “has made absolutely no difference” to children’s ability to access potentially harmful online content. Commenting on today’s announcement, Ofcom chief exec Dame Melanie Dawes said that when the social media ban takes effect, it will take a whole-of-society approach to ensure the ban is upheld. ?This ban will shape the future of children’s lives online, so it’s important to get it right,” she said. “It can work if social media firms do highly effective age checks properly, and we’ve set out ways that could be achieved. When it comes into force next year, we’ll be ready to take swift and firm action against any company that fails to comply. “We should expect that motivated children will seek to bypass the restrictions – just like alcohol laws can’t completely eradicate underage drinking – but there’ll be ways for platforms to mitigate this risk. This will be a huge cultural shift for our society, so it’ll take time to adjust, and everyone will have a part to play.” The UK government is expected to outline the first set of regulations related to the under-16 social media ban by the end of the year, and Ofcom is in the process of developing draft guidance for platforms. ®